Founding Seller Program

List free. Prove the value first.

Founding sellers in the Inland Empire and Orange County get the whole platform on the house — no card, no contract, no expiration date. We'd rather earn your business by selling your equipment first.

• Unlimited listings — $0, no expiration

  Founding sellers get the whole platform free — no card, no contract, no expiration. We'd rather earn your business by selling your equipment first.

• Auto-sync from your website — permanent

  Share your inventory URL and Tru pulls your machines over automatically. New machine on your site tomorrow? On Tru within the hour. This stays on forever.

• White-glove onboarding

  Our team loads your first batch of machines with you — photos, specs, and the initial Tru Report scoring so you're publishing on day one.

• Invoicing in the chat

  Send a professional invoice with your wire instructions right from the buyer's message thread. One click. No third-party billing tool required.

• Tru Report on every listing

  Every machine on Tru gets an independent condition score covering engine, hydraulics, undercarriage, and cab. Buyers inquire because they know what they're getting.

• Founding-seller badge forever

  Shows on your profile and every listing. Buyers know you were here first.

• Real leads, direct messaging

  Buyers message you inside the app — no lead-list fee, no reseller in the middle. Reply once, close deals faster.

We're a Southern California team building the marketplace we wish we had. Questions? support@trumachinerymarket.com